Author Archives: shopperannie

Publix rethinks the ubiquitous Retail Endcap

Posted on April 25, 2013 by shopperannie

Yes, it’s true. I took a dozen in-store pictures in a grocery store while on vacation. But, it’s rare for @ShopperAnnie to get a chance to shop in a brand spanking new major grocery store. Overall, I’d rate this newly … Continue reading →

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Everybody Needs a Happy Place

Posted on March 21, 2013 by shopperannie

A lighthouse has useful purposes, to help sailors avoid disaster and find their way home. We all need that once in a while. So I’m posting up my favorite lighthouse photo from Sturgeon Point, Michigan. Long ago a family member … Continue reading →

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Bye, Bye Kiwi

Posted on March 13, 2013 by shopperannie

Kiwi, you’ve been replaced by a banana. A peel of a banana, no less! I recently read (in the AARP magazine, OMG did I just admit that?) that you can use a banana peel (the inside part) to polish leather … Continue reading →

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Can you help me?

Posted on February 17, 2013 by shopperannie

I’ve been re-reading Nilofer Merchant’s book Eleven Ways to Add Value in the Social Era. I love this book. It’s about context for business in the 21st century, creating value via social connections beyond an organizational construct. The organizational construct is … Continue reading →

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A Penny Less is Not Less

Posted on February 5, 2013 by shopperannie

Really? Come on Walmart algorithms. I’m not one to bash retailers that compete with Amazon. I say this because it’s really about experience, not price.  But retailers believe that for most shoppers,  it’s about price, so being a shopper marketing … Continue reading →

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Shopper Marketing – Climb into the Soup Bowl

Posted on January 27, 2013 by shopperannie

I wish my corporate friends in shopper marketing would get out of their silo’s and climb into the soup bowl for once and for all. Come on friends, think about your own real life behavior. You don’t thing and act … Continue reading →

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Watercolors

Posted on January 14, 2013 by shopperannie

What’ s the most visually appealing aspect of travel for you? For me, it’s an opportunity to be near water whenever I can. And to enjoy the stimulating colors. From the deep olive greens in a creek to the stunning … Continue reading →

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Ice Chimes Ring in the New Year

Posted on January 4, 2013 by shopperannie

Usually, when I hear that pretty tinkling sound, it’s coming from my neighbor’s wind chimes that sing like the wind in Costa Rica. Imagine my surprise in hearing the wind chime song from ice breaking up on a big lake … Continue reading →

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Three AHA Moments – Words for 2013

Posted on January 2, 2013 by shopperannie

This is the third year I’ve followed the advice of business leader Chris Brogan  - to select and post for all to see – three words that will guide the year ahead. Last year I built my words around my business … Continue reading →

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High on Monster High

Posted on December 18, 2012 by shopperannie

It’s hard to stay up on all the trends I need to know in retail, shopper marketing, culture…engagement, advocacy…you name it…I’m supposed to know about it.  Honey Boo Boo? Really? We’re over your gross lack of manners. Gangnam Style? Whatever… … Continue reading →

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